东品起名
新中式装修的领导品牌
关于
沃德森建筑装饰公司，是一家集成家居一体化装饰公司，传承了二十余年的装修贵族精神，沉淀了多元化的装修文化，积累了丰富的设计施工经验。目前，公司已由原来单一的业务方向发展为集工装、别墅、家装设计施工，家具智能、集成家具研发于一身的综合性国际化大型装饰公司。
V-design is an integrated home integration decoration companies, more than twenty years of renovation heritage of noble spirit, settling a wide range of decoration culture, has accumulated rich experience in design and construction. At present, the company has developed from a single business direction is set tooling, villa, home improvement design and construction, furniture, intelligent, integrated furniture in a comprehensive R & D internationalization large decoration company.
需求
北京沃德森建筑装饰公司由于发展的需要，想要进行业务拓展，全方位的占领建筑装饰市场，在低端市场与中高端市场都有所作为，找到一个扩张业务、保持市场增长的办法，于是找到先知。
Due to development needs, V-design wants to carry on business development, capture the full range of architectural decoration market in the low-end market, high-end markets with a difference, find a business expansion, to maintain market growth approach, so find Wevint.
解决方案
先知中国命名对市场进行了深入调研，确定沃德森需要建立一个高端精品子品牌，随后为沃德森进行子品牌中文命名及形象设计。中文名确定为“东品”与沃德森相得益彰，体现高端质感、精致服务。随后，对之进行了一系列理念识别策划，将品牌的高端定位融通到底。
Wevin conducted research on the market to determine the need to establish a high-end boutique sub-brand, and creat the sub-brand Chinese name and LOGO design for V-design.Chinese name identified as "Dong Pin" which is Coordinate with D-design,reflecting the high texture, exquisite service. Subsequently, the concept of identification of a series of planning, positioning the brand's high-end facility in the end.
