咔咔秀
细分品类的全新品牌形象
食品包装是食品商品的组成部分。它保护食品，使食品在离开工厂到消费者手中的流通过程中，防止生物的、化学的、物理的外来因素的损害，它也可以有保持食品本身稳定质量的功能，它方便食品的食用，又是首先表现食品外观，吸引消费的形象，具有物质成本以外的价值。
Food packaging is an integral part of the food production. It protects the food during the transportation from the factory to the hands of consumers in the circulation process, and prevents biological, chemical, physical damage by external factors. it also can maintain the quality of the food itself stabilization feature and make it convenient for food consumption, food is the first performance appearance to attract consumer's image, with value other than the material cost.
根据商品固有的色彩或商品的属性，采用形象化的色彩是彩盒>设计用色的一种重要手段。商品包装是商品的重要组成部分，它不仅是商品不可缺少的外衣，起着保护商品，便于运输、销售和消费者购买的作用，而且也是商品制造企业的形象缩影。色彩作为商品包装设计中的重要元素，不仅起着美化商品包装的作用，而且在商品营销的过程中也起着不可忽视的功能。这一点，正被越来越多的企业及商品包装盒设计所重视。
Inherent color according to the commodity or commodity attribute, use the color of visualization is color box is an important means of package printing design and color. Commodity packaging is an important part of the goods, it is not only indispensable goods, goods plays a protection, transportation, sales and consumers to buy, but also the image of a commodity manufacturing enterprises. Color as an important element in commodity packaging design, not only beautify the commodity packaging role, and in the process of commodity marketing also plays a function which cannot be ignored. This, is taken seriously by more and more enterprises and commodity packaging design.
咔咔秀作为食品行业的一个品牌，先知为其命名及设计遵循一定的行业规律，比如说，鲜亮的橙黄色会给人一种特别鲜活的感觉，容易引起人的食欲，同时带来视觉上的快感。扇形的图标轻巧可爱，使人愉悦与舒畅。充满童趣的可爱字体，也会让人心情变得轻松，想要享受生活。除了设计形象及命名，先知还为咔咔秀做了品牌的相关服务，赢得了客户的认同和满意。
As a name of food brand, the design done by Wevin follows certain rules of the industry. The bright orange can give people an air of energy, which is easy to cause the person's appetite, and meanwhile brings visual pleasure. Fan-shaped icon is light and lovely, giving consumers the feeling of pleasure.
