中舰能
新能源旗舰
背景：
新公司是一家以太阳能光伏发电的开发、投资、建设运营，光伏产品的设计及生产为主要业务的公司，通过专业正规的采购渠道布局国内市场，减少中间商环节，以殷切可靠、高效益的经营理念为广大消费者带来真正的高品质的服务。
Background:
The new company is a solar photovoltaic power development, investment, construction and operation, the design and production of photovoltaic products as the main business of the company, through the professional and regular procurement channels layout of the domestic market, reducing the intermediate link, with the high reliability, high efficiency of business philosophy for the vast number of consumers with real high quality service.
洞见：
太阳能光伏发电属高端制造行业，先知中国命名团队发现该行业中，各路品牌纷纷强调环保，科技等宣传主题，而忽视了从产品本身的特性的内在挖掘，即能源的转化效率。事实证明，太阳能光伏发电产品的系统设计能力非常之重要，要经过不同地域的气候测试，才能真正的长期稳定运行，才能保证能源的高效转化。
Insight:
Solar photovoltaic power generation is a high-end manufacturing industry, the prophet Chinese name team found that the industry, the various brands have stressed the theme of environmental protection, science and technology, and the neglect of the inherent characteristics of the product itself, that is, the conversion efficiency of energy. It is proved that the system design capability of solar photovoltaic power generation products is very important, and it must be tested in different regions to ensure the efficient conversion of energy.
解决：
先知设计团队从行业基本属性出发，设计思路为光伏能源、驱动全球，行业关联、产品属性，生态太阳、能量无限等为出发点，强调能源汇聚的力量。这是一种水准，一种态度，更是一种境界，由此，先知设计团队推导出“新能源旗舰”这一定位口号，从而得出名字“中舰能”，名称朗朗上口，好听好记。
Solve：
The design team of the prophet from the basic attributes of the industry, the design ideas for photovoltaic energy, driven global, industry association, product attributes, ecological sun, energy unlimited, etc.. This is a standard, a kind of attitude, is a kind of state, thus, derive the prophet design team "new energy flagship" this positioning slogan, thus obtains the name, "ship", name catchy, nice and easy to remember.
