华冉命名
东方人居的城市建设情怀
中国华冉建设集团是2008年由国家工商行政管理总局核准名称的一家跨行业、跨地区的大型现代企业集团。集团下属包括市政工程建设投资、风能发电、饭店管理、文化创意等四大业务板块的10余家成员企业。 集团总部座落在北京朝阳区泛CBD地区，毗邻京通快速和东五环路的东南交汇处。
China Huaran Construction Group, set up in 2008, is cross-regional large-scale modern enterprise group ran by the State Administration for Industry and Commerce. The subsidiary of the group includes four business segments of municipal engineering construction investment, wind power generation, hotel management, cultural and creative. Group headquarters is located in Beijing's Chaoyang District CBD area, adjacent to Beijing Tong Expressway and the East Fifth Ring Road SE interchange.
华冉建设集团是在市场经济改革大潮中应运而生的民营企业。在17年的锤炼洗礼中，企业始终奉行着“关爱企业每一天，心系客户到永远”的经营理念，从而实现了由小到大、由弱到强的三个重大的转变。一是实现了由创业时的私营合伙企业向规范公司治理的大型企业集团的转变。二是实现了由创业时的单一传统制造业向包括市政工程、新能源开发和其他新兴服务业在内的产业多元化实体的转变。三是实现了由创业时的注重原始积累和自我发展向更多的关注社会效益，承担社会责任和推进社会信用的人本和谐型企业的转变。
China Huaran Construction Group is a private enterprise in the market economic reform tide arises at the historic moment. In 17 years to temper the baptism, the enterprise has always pursued the "care for business every day, the heart customer forever" business philosophy, so as to realize the three major shift from small to large, from weak to strong,. One is realized by the startup of the private partnerships to gradually establish a modern enterprise system, standardize corporate governance of large enterprise groups. Second is realized by the startup of a single traditional manufacturing to include municipal engineering, new energy development and other emerging service industries, industrial diversification the transition of the entity.
先知命名创意的华冉名称助力企业得到了长远发展,华冉作为一家跨行业、跨地区的大公司，名称有一种积极向上的含义。先知命名为华冉公司做的品牌设计既简洁大气，又古香古色。形象整体看上去为H型，犹如巨鼎，上下对称，以橘红色和浅黄色为主色调，彰显协调。另外，公司名称选用庄重典雅的字体，使得整个形象浑然一体，意蕴十足。
As a cross-industry and trans-regional large company, the name itself is very inclusive, but also has a positive meaning. The design done by Wevin has an special concise air, but also has the characteristics of Chinese traditional culture which is very antique. The colors of orange and light yellow make special coordination. Solemn and elegant font are choosed for the Icon below the name of the company, making the whole LOGO very coordinate and beautiful.
