盛沃博信
打造专业领域仿真教育领导者
背景:
河南理工大学工矿技术开发总公司是从事采矿、选矿、通风与安全、几点、提升运输等实验教育设备及教学软件的研发、设计、制造、销售与服务等业务为一体的专业技术设备服务公司。
此次转型升级，旨在通过品牌化经营，以高质量产品及优质的服务，打造细分市场领先品牌，助力虚拟仿真实验教学中心建设工作，培育更多煤矿安全人才。
Background:
HPU Company of Mining Technology Development is engaged in mining, mineral processing, ventilation and safety, and improve some transportation experimental teaching equipment and teaching software research and development, design, manufacturing, sales and service as one of professional technical equipment service company.
The upgrade to the brand management, with high quality products and quality service, creating a leading brand of market segments, help virtual simulation experimental teaching center construction work, to cultivate more talents for coal mine safety.
洞见:
《中国能源中长期(2030、2050)发展战略研究》报告预测，2050年煤炭占我国一次能源消费比重将控制在50%以下，但需求量仍将保持在25至30亿吨，煤炭将长期是我国主导能源。
中煤协在“中国煤炭工业四届理事会第五次会议暨第八次全国煤炭工业科学技术大会上”发布了《“十三五”期间煤炭行业重大科技课题》（征求意见稿），旨在推动煤炭重点领域科技创新发展，积极引导重大关键技术攻关。而仿真矿井等实验教学设备及技术，对于培育安全人才至关重要。作为一个专业细分市场，品牌化的经营，推动更多院校、乃至矿井等用户，建设仿真实验教育基地，加强安全教育，推动我国煤矿安全生产的发展。
Insight:
The long-term (2030, 2050), China's energy development strategy research, the report predicts that in 2050, coal accounted for a proportion of energy consumption in China will be controlled under 50%, but demand will remain at 25 to 3 billion tons, coal is the dominant energy for the long term.
In the "Chinese Coal Association of coal industry four session of the fifth meeting of the Council and the Eighth National Coal Industry Science and Technology Conference" released "13th Five-Year" during the coal industry major science and technology project "(Draft), to promote coal in key areas of the development of science and technology innovation, and actively guide the research of key technologies. The simulation of mine and other experimental teaching equipment and technology are essential for the cultivation of safety personnel. As a professional market segments, brand management, to promote more institutions, and even mines and other users, the construction of simulation experimental education base, strengthen safety education, and promote the development of China's coal mine safety production.
解决:
先知命名团队结合企业核心价值及其产品的多样性与专业性，为企业命名为“盛沃博信”，突出了企业以诚信为本，为高校实践教育提供丰富多样的定制化产品解决方案，推动工矿专业人才的培养，赢得客户盛赞。“盛沃博信”充分突出企业产品在专业领域的领航性及诚信经营，名称即传达企业核心理念，传递企业值得客户信赖的价值所在。
Solution:
The Wewin named team combines the enterprise core value and the variety of products and professional, for the enterprise named "Sheng WoBo Xin", highlighting the company in good faith-based, provide a variety of customized products and solutions for college practice education, and promote professional talents cultivation, to win customers praise. "Sheng WoBo Xin" to highlight the pilot and the integrity of business enterprise products in the professional field, which convey the core concept of enterprise name, enterprise transfer worthy customer trust value.
