可隆运动
韩国户外领导品牌
项目背景
韩国户外品牌KOLON SPORT，韩国可隆户外休闲服以其艳丽的色彩、独特的设计风格获得了顾客的喜爱。可隆品牌现有运动系列，休闲系列，高尔夫系列，名品系列等总共14个著名品牌系列。Kolon Sport致力于设计生产高性能、高品质的户外服装和用品，通过不断的革新，现已发展成为韩国顶尖的户外服装品牌。产品包括服装、鞋类、背包、配件等。
Korean outdoor brand the Kolon SPORTs Korea Kolon outdoor casual wear with its bright colors, unique design style a customer favorite. Can be a total of 14 Long brand was founded in 1954, the existing sports series, leisure series, golf series, famous series, and other famous brand series.
面临挑战
可隆户外服装和用品，通过不断的革新，现已发展成为韩国顶尖的户外服装品牌。产品包括服装、鞋类、背包、配件等。除了推广品牌以及服饰的风格外，Kolon还将重点展示其“Life Style Shop”的概念，即为人们提供广阔的自然空间，将身心疲惫的都市人从喧嚣的都市带回到平和宁静的大自然，本土化名称可隆。
Quality outdoor clothing and supplies, through constant innovation, has become South Korea's leading outdoor clothing brand. Products include clothing, footwear, backpacks, accessories, etc.. In addition to promote the brand and style of dress, Kolon will also focus on to demonstrate its "Life Style Shop" concept, to provide people with a wide range of natural space, the weary urbanite from the hustle and bustle of the city back to the calm and tranquility of nature .
解决方案
Kolon售卖的不仅仅是最新、最时尚的商品，而是一种时尚的生活方式，“可隆”向人们传递了一种高品质生活的理念。 此次品牌调整将为运动儿童销售部掀开新的销售篇章。
Kolon sold just the latest and most fashionable commodity, but a fashionable lifestyle, "Kolon" to the people passing a high quality of life philosophy. The adjustment will sport the brand opened a new children's Sales sales chapter.
